Yankee Creek Munitions: Logo & Branding

Yankee Creek Munitions is a retail gun store in Evergreen, Colorado that needed bullet-proof branding to attract more clientele and shoot their sales into gear. After a few concepts, I arrived at the current logo that combines twin pistols with the letter “Y” while simultaneously hinting at a creek in the middle. To accompany their new branding, I created business cards and stationary.